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Improving efficiency and labour productivity is one of the primary goals of operations management. In competitive markets, businesses that produce more output per unit of input — whether that input is labour, capital, or raw materials — can offer lower prices, achieve higher profit margins, or both. This lesson explores strategies for improving productivity, the obstacles businesses face, and the role of technology.
Key Definition: Efficiency is the ability to produce the maximum output from a given set of inputs, minimising waste of resources. Labour productivity is the output per worker in a given period: Total Output ÷ Number of Workers.
Labour costs are typically one of the largest cost categories for businesses, particularly in service industries where labour may account for 50–70% of total costs. Improving labour productivity — getting more output from each worker — has a direct and powerful impact on unit costs and profitability.
Consider two rival call centres:
| Metric | Centre A | Centre B |
|---|---|---|
| Calls handled per day | 8,000 | 8,000 |
| Number of agents | 100 | 125 |
| Calls per agent per day | 80 | 64 |
| Average hourly wage | £12 | £12 |
| Daily labour cost (8-hour shift) | £9,600 | £12,000 |
| Labour cost per call | £1.20 | £1.50 |
Centre A's higher productivity means it handles the same volume of calls with 25 fewer staff, saving £2,400 per day — over £600,000 per year. This is a significant competitive advantage.
Investing in workforce skills is often the most effective way to improve productivity. Well-trained employees:
The Toyota Production System is famous for its emphasis on continuous training. Every Toyota employee is trained in multiple roles and in the principles of kaizen (continuous improvement), creating a highly skilled and flexible workforce.
Motivated workers are more productive. Strategies include:
Frederick Herzberg's Two-Factor Theory distinguishes between hygiene factors (which prevent dissatisfaction — pay, conditions, job security) and motivators (which drive satisfaction and performance — achievement, recognition, responsibility). Sustainable productivity improvements require attention to both.
Productivity often depends more on how work is organised than on the effort of individual workers:
Providing workers with better tools, machinery, and technology can dramatically improve their output:
| Investment | Productivity Impact |
|---|---|
| Faster computers and software | Reduces processing time for administrative tasks |
| Automated assembly equipment | Increases manufacturing output per worker |
| Digital communication tools | Reduces time spent on coordination and meetings |
| Robotics for repetitive tasks | Frees workers for higher-value activities |
Restructuring how work is done — the sequence of operations, the layout of the workplace, the flow of materials — can eliminate waste and improve output. Techniques include:
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