💼BusinessAQAEN
A-Level Business: Choosing Strategic Direction
Explore strategic direction and positioning for AQA A-Level Business, covering the Ansoff Matrix, Porter's Generic Strategies, competitive advantage, and investment appraisal methods including payback, ARR, and NPV.
10 lessons
Subscribe to unlock all 10 lessons
One monthly subscription gives you unlimited access to this course and every other course on LearningBro.
Lessons
The Ansoff MatrixPreview
Market Penetration and Market Development
New Product Development
Diversification
Factors Influencing Strategic Direction
Porter's Generic Strategies
Competing on Cost vs Differentiation
Investment Appraisal: Payback and ARR
Investment Appraisal: Net Present Value
Making Investment Decisions
Try Free Exam
Take one free practice exam to see how you'd do — 10 questions, fully timed.